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Gaetano Pesce broadway chairs from the 1994 nyc tbwa/chiat/day office for sale

BROADWAY CHAIR -
TBWA/CHIAT/DAY NYC

GAETANO PESCE c.1994


Designed in 1993, the Broadway Chair by Gaetano Pesce challenged the notion of uniformity in industrial design. This particular example comes from the 1994 TBWA/Chiat/Day office, where the Broadway series was widely used.

“The springs on the feet are to give a sense of insecurity, there is insecurity in our reality, we see it in violence, there is economic insecurity, there is insecurity in our health... when you sit you do not feel secure that is like the reality of life.” (Gaetano Pesce)

dimensions: 19" L x 29.5" H x 16" D 
color: red, green, blue
materials: wood, pvc, resin, metal
origin: New York City
presented by Sweeterfat x Kalei

Inquire: Hello@sweeterfat.com


closeup of the resin and reflection on the surface of the Gaetano Pesce broadway chairs from the 1994 nyc tbwa/chiat/day office for sale Gaetano Pesce broadway chairs from the 1994 nyc tbwa/chiat/day office for sale closeup of the spring feet on the Gaetano Pesce broadway chairs from the 1994 nyc tbwa/chiat/day office for sale closeup of a weld that was made by either a worker at the office or by Pesce himself on the Gaetano Pesce broadway chairs from the 1994 nyc tbwa/chiat/day office for sale



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